Sony Alpha ILCE 7R IIIA + SEL FE 24mm f1.4 G M

Sony Alpha ILCE-7R IIIA Body

High resolution and light sensitivity improve your images in terms of sharpness, naturalness, and detail. Autofocus and tracking performance, as well as continuous shooting mode at up to 10 frames per second, have been significantly improved. Professional usability for greater efficiency! A lightweight, compact body allows for more flexible use.

With an extremely high-resolution, rear-illuminated 43.6 megapixel Exmor R CMOS full-frame sensor, ten frames per second, and extra-fast autofocus, the α7R IIIA is ahead of its predecessor. The 399 phase autofocus points cover about 68 percent of the sensor. In addition, there are 425 contrast autofocus points. Even the eye autofocus is now twice as effective as before. The 5-axis optical image stabilizer gives photographers 5.5 more stops of latitude. Videographers will be pleased with 4K videos with full pixel readout and no pixel binning.

Professionals will appreciate the two SD card slots, longer battery life, and superspeed USB port (USB 3.1 Gen 1 Type C). The camera itself is small and compact.

Sony SEL FE 24mm f1.4 GM

Outstanding f1.4 resolution in a fixed focal length mobile lens

Using a variety of leading technologies, the G Master delivers consistently high resolution and smooth, natural bokeh - even at the widest F1.4 aperture. This compact lens is the lightest in its class, offering maximum E-mount portability. It also offers fast, precise AF drive and great control and reliability, making it a perfect choice for professionals.

Excellent resolution from the center of the frame to the edges.

Two XA (extreme aspherical) elements, one for the front element, successfully compensate for coma, field curvature, and astigmatism, which are a more common problem in wide-angle lenses with a large aperture. This ensures excellent resolution from the center of the image to the edges, even at the widest F1.4 aperture.

Aspherical glass elements to suppress color aberration

Three ED (Extra-low Dispersion) glass elements have been integrated into the lens optical path to reduce axial and lateral chromatic aberrations and ensure optimum sharpness throughout the image.

Compact, lightweight design

The new optical design uses two XA elements (one for the front lens) to reduce the overall diameter of the lens and, in combination with the newly developed Direct Drive SSM focus drive system (DDSSM), makes the very light weight of only 445 grams possible. This size- and weight-reduced lens is thus perfectly suited for compact E-mount bodies.

Nano AR coating for fewer reflections

Sony's Nano AR original coating technology effectively eliminates internal reflections and ghosting effects to achieve optimal contrast and clarity in the widest possible range of shooting conditions. (1. Nano coating/ 2. Glass/ 3. Light quantity).

State-of-the-art optical design for faithful reproduction of point sources

The state-of-the-art optical design with two XA precision elements removes sagittal reflections, a common aberration in large aperture lenses. Sagittal reflections result in an unnatural distribution of point light sources, reminiscent of a bird spreading its wings, and intensify at the edge of the image. Natural reproduction of point sources is important in night shots with stars or city lights, for example. (1. star shot with the FE 24mm F1.4 GM free of sagittal reflections. 2. strong sagittal reflections in a star shot with a conventional 24mm F1.4 lens).

Newly designed DDSSM system optimized for the lens.

The newly designed, high-performance Direct Drive SSM focus drive system (DDSSM) reduces size and weight while providing approximately three times the thrust of the previous system. The higher performance of the new DDSSM system provides faster, more accurate and quieter autofocus drive - for outstanding performance in both still and movie shooting.

Eleven blades for wonderful bokeh

The lens' aperture mechanism consists of 11 blades, common to α lenses, and is ring-shaped in design to achieve a virtually perfect circular aperture - even when stopped down by 1 or 2 stops. This makes it easy to achieve an aesthetically pleasing, round bokeh. Such uniformly soft background bokeh vividly highlights the subject.

Easy release for video recording

The aperture ring provides the immediacy and responsiveness that professionals need for both still and movie shooting. The ON/OFF click switch engages or disengages the click stops on the aperture ring as needed. The engagement of the detent steps is a tactile confirmation that makes it easier to gauge by feel how much the ring has been changed, making it well suited for photo shoots. With the steps not engaged, the aperture ring rotates smoothly and quietly for seamless, silent control when filming.

High reliability in the toughest conditions

The rubber-coated focus ring is easy to control even in low temperatures. A locking button for the lens hood prevents it from accidentally coming loose during transport. Dust- and moisture-proof construction increases reliability for outdoor use.

Smooth, versatile operation

The focus hold button can be configured via the body menu. This allows the user to directly access a second function assigned to the focus hold button, such as split lines to check image composition when shooting landscapes, or white balance to adjust it to the prevailing lighting conditions or to create a specific mood.

Versatile focus control at the touch of a button

The focus adjustment switch lets you quickly switch between autofocus and manual focus depending on shooting conditions.

Fluorine coating on the front element

Fluorine coating on the front element resists fingerprints, dust, water, oil and mud. If contamination does occur, the lens surface is easy to clean.

Excellent response and differentiated linear focus control

The focus ring provides MF with linear response for precise, responsive focus control. Focus changes linearly according to the rotation of the focus ring, providing the immediate control needed for fast and precise manual focusing.